BRIDGE MARKETING & PARTNERSHIPS LIMITED & BRIDGE MARKETING GMBH PRIVACY NOTICE

This privacy notice provides information on how BRIDGE MARKETING & PARTNERSHIPS LTD & BRIDGE MARKETING GMBH collects and processed your personal data.

We keep our privacy policy under regular review. This version was last updated on January 1st 2019. It is important the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes

1. IMPORTANT INFORMATION & WHO WE ARE

BRIDGE MARKETING & PARTNERSHIPS LTD AND BRIDGE MARKETIGN GMBH is the controller and responsible for your personal data.

CONTACT DETAILS

Bridge Marketing & Partnerships Ltd, a company incorporated and registered in England under company number 8818934 whose registered office is at 9 Bonhill Street, London, EC2A 4DJ

Bridge Marketing GmbH, Schillerstr. 4-5, 10625 Berlin

Email address: info@bridgeglobal.eu

Postal Address: Epworth House, 25 City Road, London, EC1Y 1AA

2. THE DATA WE COLLECT ABOUT YOU

In circumstances where we do not collect personal data directly from you, the personal data comes from third parties or public sources, including LinkedIn, ALF Insight and LeFac, based inside and outside the EU.

In addition, we may collect personal data through direct interactions with you. For example, you may give is Identity Data and Contact Data (see below) by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you correspond about our products or services, request marketing be sent to you, or give us feedback or contact us.

We may collect, use, store and transfer different kinds of personal data about you as follows:

  • Identity Data: Includes first name, maiden name, last name, username or similar identifier title and gender.
  • Contact Data: includes email address and telephone numbers
  • Marketing & Communications Data: Includes your preferences in receiving marketing from us and our third parties and your communication preferences.

We also collect, use and share Aggregated data such as statistical or demographic data for any purpose. Aggregated data could be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity. For example, we may aggregate your Usage data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy policy.

We do not collect any Special Categories of Personal Data about you (this includes details about your race, ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.

3. HOW WE USE YOUR PERSONAL DATA

We will only use your personal data for the purpose for which we collected it which include the following:

  • To register you as a new contact or client
  • To manage your relationship with us
  • To improve or products, services, marketing or customer relationships
  • To recommend products or services which may be of interest to you.

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

  • Where we need to perform the contract, we are about to enter in to or have entered in to with you
  • Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
  • Where we need to comply with a legal obligation

Generally, we do not rely on consent as a legal basis for processing your personal data. You have the right to request us to stop sending you marketing materials at any time by contacting us.

PURPOSES FOR WHICH WE WILL USE YOUR PERSONAL DATA

We have set out below, in a table format, a description of all of the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.

Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data. Please contact us if you need details about the specific legal ground, we are relying on to process your personal data where more than one ground has been set out in the table below.

Purpose Data Type Basis for processing Incl. Basis for legitimate interest
To register you as a new customer/ client A) IDENTITY

B) CONTACT

Performance of contract with you
To manage our relationship with you:

(i) Notifying you about changes to our terms

of privacy policy

A) IDENTITY

B) CONTACT

C) PROFILE

D) MARKETING & COMMS

A) Performance of a contract with you

B) Necessary to comply with a legal obligation

C) Necessary for our legitimate interested

To administer and protect our business 

(including troubleshooting, data analysis, testing, 

maintenance, support, reporting and hosting of data)

A) IDENTITY

B) CONTACT

C) ANALYTICAL

A) Necessary for our legitimate interests

(for running our business, administration

and IT services, security, to prevent fraud)

B) Necessary to comply with legal obligation

To deliver relevant content and advertisements

to you and measure or understand the

effectiveness of the marketing and advertising

we serve you

A) IDENTITY

B) CONTACT

C) PROFILE

D) USAGE

E) MARKETING & COMMS

D) ANALYTICAL

Necessary for our legitimate interests

(to study how our contacts/ clients use

our services, to develop them, to enhance

and grow our business and to inform our

business plans)

To use data to improve our services,

customer and client relationships

A) ANALYTICAL

B) USAGE

Necessary for our legitimate interests

(to define types of customers for our services,

to keep our website updates and relevant, to

develop our business and inform future strategy)

To make suggestions and recommendations

to you about our services that may be of interest

A) IDENTITY

B) CONTACT

C) ANALYTICAL

Necessary for our legitimate interests (to develop

our services and grow our business)

We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please contact us.

If we need to use your data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.

Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.

4. HOW WE SHARE YOUR PERSONAL DATA

We may share your personal data with our clients for the purpose of progressing our potential relationship with you.

5. INTERNATIONAL TRANSFERS

We may transfer, store and process your personal data outside the European Economic Area (the “EAA” provided that in such circumstances we shall ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:

  • We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data by the European Commission; or
  • We will use specific contracts approved by the European Commission which give personal data the same protection it has in Europe.

6. DATA SECURITY

 We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions, and they are subject to a duty of confidentiality

We have put in place procedure to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

 

7. DATA RETENTION

We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is prospect of litigation in respect our relationship with you.

To determine the appropriate retention for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal , regulatory, tax, accounting or other requirements.

In some circumstances you can ask us to delete your data: see below for further information.

In some circumstances we will anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.

8. YOUR LEGAL RIGHTS

Under certain circumstances, you have rights under data protection laws in relation to your personal data, as set out below:

You have the right to:

Request Access to your personal data that we hold about you. This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.

Request correction. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.

Request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your personal data to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.

Object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.

Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios:

  • If you want us to establish the data’s accuracy.
  • Where our use of the data is unlawful, but you do not want us to erase it.
  • Where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims.
  • You have objected to our use of your data, but we need to verify whether we have overriding legitimate grounds to use it.

Request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.

Withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.

If you wish to exercise any of the rights set out above, please contact the DPO/data privacy manager at the address provided above.

NO FEE USUALLY REQUIRED

You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we could refuse to comply with your request in these circumstances.

WHAT WE MAY NEED FROM YOU

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

TIME LIMIT TO RESPOND

We try to respond to all legitimate requests within one month. Occasionally it could take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.

ICO REGISTRATION: 

ZA728764